In this article, I will write a topic that seems fascinating to me such as emotional intelligence and how it could have a very positive influence on the sales of a business and a company if used correctly, as well as can make your workers be happier and feel more fulfilled.
We all know that psychological and emotional aspects are involved in the decision process of a purchase. People are emotional and, logically, this part of us participates in many occasions in decision making, that is why it is very important that we learn to know these emotions in order to generate greater empathy with our users. What is Emotional Intelligence?
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In this article, we are going to talk about a topic that is slowly appearing in the world of online marketing such as Programmatic Advertising or Programmatic Advertising Purchase. We will see what it is and what are its main advantages.
What is the Programmatic Advertising Purchase? |